For 30 years, Grace Santana Pineda has successfully developed and implemented marketing communication strategies for Fortune 500 consumer product companies, national and international television networks, local small businesses and not-for-profit organizations. An experienced marketer and writer, she has based her career in Los Angeles, Miami and New York while executing special events, direct-to-consumer strategies, franchisee communications and grass-roots programs throughout the United States, Mexico, South America and the Caribbean for companies such as Burger King, Anheuser-Busch, Univision, GEMS Television and Coca-Cola. In addition, Grace has extensive non-profit and fundraising experience, raising hundreds of thousands of dollars via special events, silent auctions and on-line campaigns. Grace graduated from Southern Methodist University in Dallas, Texas, where she holds a Bachelor of Fine Arts degree in Public Relations from the Meadows School of the Arts, and a Bachelor of Arts degree in Iberoamerican Studies from Dedman College of Humanities and Sciences. She is also a licensed Zumba instructor.